A graphic identity that puts people at the center. Because "Creating Freedom" is not about products, it is about the feeling of freedom and joy we want to enable.
Over the past few years, Decon has grown and evolved. We have welcomed new companies, formed stronger partnerships, and continued our work to create greater freedom for all the people touched by our commitment. To reflect this journey and the culture we are creating together, it is now time to update our visual expression.
The previous logo was strongly associated with a product-centric Decon. But since 2014 we have been on a different journey. One that puts people at the center. Our vision “Creating Freedom” is not about products, but about the feeling of freedom and joy we want to enable. It is a smile in the user, a relief in a relative, or a new independence that is created.
With the new logo, we take a visual step into this more human and contemporary Decon. It is softer, simpler and more inviting, and it still carries with it our history and DNA.
Today we are a network of companies in different countries with different backgrounds. Our new visual identity is designed to create a sense of belonging. Both for us who work here, and for the new colleagues and brands that will join in the future. Everyone should feel at home in the Decon family.
This is more than just a logo. It is an expression of our culture where we listen, care and build solutions that make a real difference. We will be the friendly and responsive player in an otherwise technically focused industry. The one who puts people first.
We look forward to implementing our new identity together in both large and small contexts – and to continuing to create freedom, together.
Decon has signed an agreement to acquire Batec Mobility, the Spain-based European leader in the premium electric add-on handbike market. Decon and Batec Mobility will combined be even better positioned to continue addressing the increasing demand for power-assisted electrical solutions for wheelchairs across the Global mobility segment, leveraging its high-quality product offering, customer service, and distributor network.
To simplify our range and increase clarity, we will gradually phase out certain older E-Move mounting kits – but only in cases where a corresponding replacement kit with P version is available.
Docking assist is a new feature that gives the engine the ability to assist when docking and undocking.
